admin  Jun.25.2020

AB Vassilopoulos, leading supermarket chain in Greece, is offering its customers a new online experience with the «Alfavitaki» Facebook Messenger chatbot application, using the MPASS “mysocialpass” chatbot service. The application, available on the AB Facebook Messenger official page, is built in order to increase the omni-present experience and enable AB Plus customers to:

•View AB Touchpoint coupons and redeem them directly from their mobiles
•Play games via the AB Plus & Play section

Βy investing on the popularity of a widely used social media channel, the “AlfaVitaki” application, helps AB Vassilopoulos interact with its customers in real time (24/7), and boost engagement, while promoting brand loyalty.